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Can You Really Build a Tea Brand From Scratch? This Somali Founder Said Yes
In this episode, we sit down with Ayub Hassan, founder of BlueHorn Tea, to talk about his journey as an entrepreneur — from his earlier ventures to launching a tea brand rooted in Somali culture and community. Ayub shares why he chose tea, what BlueHorn stands for, and why building specifically for the Somali community matters to him. We get into: Ayub's background and the ventures that came before BlueHorn, the story behind starting BlueHorn Tea, why tea — and what makes it more than just a product, and lessons from the founder journey so far.
